Social Media Management Case Study
18 enquiries
in 30 days.

How a consistent social media strategy helped a specialist education business build visibility, engagement and genuine enquiries for both one-to-one tuition and group classes.

21,060 social media post views
A structured content programme designed to turn consistent visibility into commercial opportunity.
Tiga Digital package: Premium Social Media Management
Reporting period: 30 days
21,060 Post views
235 Interactions
17 New followers
18 Enquiries
Examples of social media content created as part of the campaign
Examples from the managed social media content programme.

Building attention in a specialist market.

Chemistry tuition is a highly specific service. The audience is relatively narrow, and the content has to connect with students while also building trust with parents.

The objective was therefore not simply to publish more posts. It was to build a consistent social presence that strengthened credibility, created useful educational touchpoints and generated genuine commercial opportunities.

Social media post examples produced for the education campaign

A repeatable content system rather than random posting.

The service Premium Social Media Management

Chemistry Tutor Online uses Tiga Digital's Premium Social Media Management package, providing a higher-frequency managed content programme designed to build visibility, engagement and enquiries consistently.

The content programme was built around consistency, relevance and clear positioning.

Educational-first content Useful content designed around topics relevant to students and parents.
Consistent publishing Regular activity kept the brand visible instead of relying on occasional bursts of content.
Audience relevance Posts reflected the questions, concerns and priorities surrounding A-Level Chemistry tuition.
Commercial purpose Social activity was connected to real services rather than being measured purely through likes and reach.
Further examples of managed social media content

Visibility matters. But visibility alone is not the result.

Views and interactions demonstrated that the content was reaching people. The more important question was whether that attention translated into genuine interest in the business.

21,060 Post views
235 Interactions
18 Enquiries generated
Examples of social media creative used during the campaign
18

enquiries for one-to-one tuition and group classes in 30 days.

That represents approximately one enquiry for every 1,170 post views. For a specialist education business operating in a narrow market, the campaign demonstrated that social media activity could contribute to genuine customer acquisition rather than simply audience growth.

Additional examples from the social media content programme

Consistency created familiarity.

Instead of expecting one post to do all the work, the strategy created repeated opportunities for prospective customers to see, recognise and engage with the brand.

Social media should support a business objective.

Reach is useful. Engagement is useful. But the strongest social media programmes connect attention to enquiries, customers and commercial growth.

Social media content examples from the managed campaign
Examples from across the wider managed content programme.

Build a more consistent system for attention.

Tiga Digital provides done-for-you social media management for businesses that want regular, commercially focused content without having to manage the entire process internally.